How to Analyze Web Traffic
by Maureen Bruen, Demand MediaTo analyze web traffic, use the free tools provided by your hosting service or download free analysis tools that will analyze your web traffic and generate reports. The reports and summaries provide information relevant to how well your website ranks in the search engines. In order to get more web traffic, your website must rank as high as possible in these search engines. If your hosting service doesn't provide useful keyword information you can relate to your search engine ranking, many free web traffic analyzers and free Internet tools that do so are available via the Internet.
Step 1
Log in to your hosting service control panel for your website and click on the "Statistics" or "Advanced Statistics" to see the web analyzers.
Step 2
Select the Web Analyzer tool. Click on your website URL or click "View," if necessary, to see the analyzer statistics.
Step 3
Click on a month from the list to analyze the web traffic. For example, to see the web analyzer statistics for a specific month, click on the month and year corresponding to that period. This displays the web analyzer information for your website traffic during the specified month and year.
Step 4
Look at the counts, graphs, daily statistics, hourly statistics and URL traffic lists to determine which URLs are bringing the most or the least traffic to your website.
Step 5
To increase web traffic with the search engines, use the free Internet keyword search sites to determine which keywords will bring more traffic to your site.
Step 6
Update your website with the new keywords. Now you can analyze the new keywords using the same process. Analyzing web traffic is a repetitive process of using the web analyzer, identifying new keywords to get better search engines results and adding the right keywords and content to your website.
